"Contrary to much speculation, the magical unicorn of new voters will not be your savior. Voter turnout has already been relatively high the past few elections. The 61.6 percent registered voter turnout of the 2008 election was the highest since 1968. In 2012, turnout slipped slightly to 58.2 percent, a loss of 2.2 million voters. Romney lost by 4 percentage points and 5 million voters. You need to make up far more ground than that. The hard reality is that you need to win over some swing-state voters who went with Obama in both of the past two elections: the blue-collar workers saved by the auto bailout, the unmarried women who want equal pay and reproductive freedom, the Catholic moderates and other irregular churchgoers who swung from George W. Bush to Obama and, yes, the Latinos who made the same jump.
Stitching together such a Republican rainbow coalition would be a steep challenge for a typical Republican politician. But you, Mr. Trump, are no typical Republican politician!"
http://www.politico.com/magazine/story/2016/03/donald-trump-hillary-clinton-2016-how-donald-trump-beats-hillary-clinton-213712
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